Michael Schiebe, former head of Mercedes-AMG, announced that the range of exclusive electric Mercedes-AMG models that have no equivalent in the regular Mercedes lineup will gain a third model—an SUV coupé joining the four-door Mercedes-AMG GT coupé and an SUV.
Michael Schiebe, Member of the Board of Management of Mercedes-Benz Group AG responsible for Production, Quality & Supply Chain Management as of December 1, 2025, and former head of Mercedes-AMG, announced for the first time the third exclusive electric Mercedes-AMG model with no counterpart in the standard Mercedes range. It is an SUV coupé set to debut in spring 2027, following the electric Mercedes-AMG GT 4-door coupé arriving this summer—which has already been heavily promoted through numerous PR activities (see the record of over 40,000 km covered in less than 8 days and the commercial featuring Brad Pitt and George Russell)—and after the Mercedes-AMG SUV that Mercedes presented a year ago in an official camouflaged photo and which will be unveiled toward the end of 2026.
The decision may seem surprising, as in recent months there were rumors—also picked up by us—about a possible ultra-sporty two-seat electric model, the equivalent of the Mercedes-AMG GT.
However, Mercedes decided to bet on an SUV coupé rather than an ultra-sporty two-seater. The decision appears logical, as ultra-sporty electric models are not well accepted or purchased by wealthy customers, who continue to prefer models with traditional engines, which are more likely to become collectible cars.
In recent days there have also been rumors that Porsche has frozen or abandoned the project for electric Porsche 718 Cayman and Boxster models, meanwhile Ferrari’s first electric model will not be a two-seater but a four-seat GT.
Even so, Mercedes-AMG’s decision to develop a third exclusive electric model with no counterpart in the standard Mercedes lineup is bold, as even expensive electric models—SUVs or four-door coupés—are not selling particularly well.
Schiebe is optimistic, however, and stated in an interview with the German magazine auto motor und sport that he expects electric AMG models to be better received by customers thanks to their unique characteristics, such as the axial-flux motors developed by the British subsidiary Yasa.
Schiebe also said that Mercedes-AMG has done things differently from others, especially with regard to the emotional aspect. He believes that speed and acceleration alone are no longer decisive factors that differentiate top-tier electric products from one another.
From a technical standpoint, the AMG.EA platform comes with cutting-edge technology, featuring cylindrical battery cells mounted directly in the battery housing (cell-to-pack) and 800V architecture. Cylindrical cells mounted directly in the battery housing are easier to cool, which is why charging power is very high when combined with 800V technology. However, this technology is already used, for example, by BMW on its standard models, such as the new iX3.
Mercedes-AMG is relying on extremely high charging power of up to 1 MW (normally CCS chargers support a maximum of 600 kW; beyond that, liquid-cooled MCS chargers are required) and on Yasa’s axial-flux motors, which are very compact and lightweight, weighing only 24 kg and delivering very high output.
The top version will have three Yasa motors—two on the rear axle and one at the front—producing over 1,360 PS. The standard version, with two motors (one front and one rear), will deliver around 958 PS and a maximum torque of 1,600 Nm.
Michael Schiebe also stated that the price of the electric Mercedes-AMG GT 4-door will be higher than that of the recently discontinued internal combustion version due to technical complexity. If the Mercedes-AMG GT 4-door coupé costs between USD 102,100 and 200,500 in the US depending on the engine, the electric version will be somewhat more expensive, but without entering an exclusive price territory.
Schiebe also mentioned that the AMG.EA platform is exclusively electric, and there is no possibility of deriving a PHEV version with an internal combustion engine from it.
