Mercedes sales and marketing boss confirms GLB for production

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Mercedes sales and marketing boss Britta Seeger officially confirmed the GLB seven seater SUV to our colleagues from Automotive News Europe.

The decision was one we were already anticipating from 2015 since crossovers are significantly popular and they sell well in a variety of markets. Still, this doesn’t spell the end of the B-Class, as Seeger went on to reafirm Mercedes’ trust in the compact MPV which will continue to be part of the extended compact models family of the German brand, despite its sales slump in recent years. “The B-Class is still in a significant and promising segment so we will replace it,” she said.

The Mercedes GLB will come to the market in late 2018 or early 2019. For a long time Mercedes had a plan to launch a long wheelbase seven-seat B-Class to meet the demands of families. The Mercedes GLB is set to be built on the platform of the new A-Class.

With a length of 4.60 meters, the Mercedes GLB should not only offer a lot of space, but also a trunk volume of around 500 liters. There is even a version with three rows of seats and seven seats. Visually, the GLB is quite angular and closely resembles the legendary G model, albeit in a modern look.

The new GLB is to be powered by turbo four-cylinder engines (diesel and petrol engines) from the cooperation with Renault-Nissan, which have displacement capacities of 1.4 to 1.8 liters. The range will be completed by Mercedes’ own 2-liter four-cylinder diesel and turbo petrol engines.

The target price of around 30,000 euros is also worth mentioning. This is clearly below the prices of E- and C-Class T-Modell as well as the GLC, which are also suitable for families.

Mercedes GLB caught on the street