Mercedes-Benz and BMW are selling PARK NOW

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Mercedes-Benz and BMW are selling PARK NOW. Who will be the future owner of the global parking services provider?

BMW and Daimler Mobility AG are selling their joint venture PARK NOW. The company will go under the umbrella of EasyPark Group. The latter is a highly experienced international player celebrating its 20-year anniversary in 2021. The future owner will expand the coverage of digital parking and mobility services. They will offer both on- and off- street parking, parking guidance, electrical vehicle charge functions and seamless in-car integration.

Operating under different brands, such as RingGo, PARK NOW, Park-line and Parkmobile, is currently active in 11 countries and more than 1,100 cities. Customers can reserve, book and pay for parking spaces online in advance, using the app.

The European mobility company EasyPark offers similar services. The provider operates in over 2,200 cities across 20 countries in Europe and Australia. Deloitte recognized the entity as one of the “Best Managed Companies” in 2019 and 2020.

Therefore, PARK NOW and EasyPark will march together in the direction of customer satisfaction, with a relentless pursuit of improvement. Both passionate about smart mobility, they will offer integrated services to customers in the future.

Mercedes-Benz and BMW are selling PARK NOW as a solid entity

“We welcome EasyPark’s acquisition of our joint parking services business. This is a substantial step in the ongoing evolution of these digital services and will create a sustainable momentum to the benefit of customers and of further innovation,” says Rainer Feurer, Vice President of Corporate Investments at BMW Group.

“With PARK NOW, we have built up a significant player in the digital services market. PARK NOW and EasyPark are a perfect match that will provide attractive offers for customers worldwide,” says Stephan Unger, Member of the Board of Management of Daimler Mobility for Finance, Controlling, Risk Management and Digital Mobility Solutions.

“We are pleased to welcome PARK NOW, its customers and the whole team to the EasyPark Group. This enables us to add value and simplify mobility in day-to-day life for more cities, parking operators and our joint users. The acquisition is strategically important in order to accelerate our long-term growth innovative capabilities” says Johan Birgersson, CEO of EasyPark Group.

The terms of transactions remain secret for the moment. Yet the deal is still waiting for prior approvals by relevant antitrust authorities.